For any business site, viewers are everything. For strategies to build more organic traffic, you can use WordPress to create your website design, which will attract more visitors. WordPress has several features so read on to find out how to use WordPress for your site.
An Overview of WordPress
WordPress is a platform for creating and designing websites. It is an open-source platform that offers several tools. WordPress comes free, and you do not have to have a lot of technical knowledge to use it. Anyone can use and install this platform, but before installing, read on to learn about the basic steps so you can easily accomplish installation on your own.
WordPress is one of the easiest, simplest websites out there for blogging. Due to its effective designs, the platform is a good choice for business, small or large. This is also one reason why it is so popular. Read on for more details below.
WordPress Posting Formats
WordPress post formats are types of premade template that are specifically designed for blog posting so the look is both standard and impressive. When you open a blog post in your dashboard, you will find several handy widgets, along with categories, tags, and an option to assign a featured image. You can save posts or create them live, whatever your preference.
Using WordPress Post Formats on Your Website
WordPress post formats all have a similar enough look, but you can perform custom coding. It is good to have a standard look to your posts for your website, but you can customize the appearance of your posts if you want them to look distinct from other WordPress sites. To customize your posts, you can add HTML, use a page builder, or any one of several other available options. It all depends on your needs and preferences. Some people prefer a more standardized look to their posts and so opt to use WordPress post formats.
WordPress software does evolve, but certain features won’t become obsolete. Post types vary, and there are other different types of content you can utilize for your site, such as pages and products, that do not require special coding.
A Comprehensive Guide on Formatting WordPress Posts
WordPress software makes it very easy to design readable and engaging posts. The platform is one of the most effective and most accepted for designing websites. WordPress software works to attract organic traffic and to promote optimal engagement with your posts.
WordPress offers many tools and features to polish your posts and pages for your business blog. Let’s take a more comprehensive look.
Bold and Subtle
Sometimes bloggers want to highlight crucial sentences or words in their posts or showcase certain ideas. In WordPress, you can bold or highlight this specific text. This is one way to be direct and clear with your readers.
While bold text is mostly used to draw intention to certain words or ideas, italics are typically used to highlight foreign words, book or magazine titles, television series, etc. The icons for bolding or italicizing text are super easy to find when posting a blog.
These are subtle ways to attract the attention of your readers and make your post more readable. It will also make your blog stand out from the crowd.
Make Signposts With Subheads
Subheads are very important as they help attract readers to your posts. Make sure to use them. Take your time making catchy subheads. This is a sure way to increase reader engagement.
Whatever your personal preferences – to capitalize each word in a subhead or only the first word – consistency is key.
Measure Progress With Numbers
It’s no secret that numbered posts and subheads attract more engagement. For a reader, numbered posts or subheads allow them to measure their reading progress and they find this process very satisfying. Numbers in your posts are a sure way to benefit your content.
Break Up Concepts with the Help of Snappy Bullets
WordPress formatting also includes snappy bullets. Bullets help writers design appealing posts. This form of organization makes reading easy and helps a reader better consume your ideas. Bullets are one of the greatest ways to lay out a series of concepts that is easy to process.
Furthermore, most readers don’t enjoy reading long, difficult paragraphs with many words. Bullet points help break up paragraphs so they are more digestible. Mainly people don’t prefer to read long and difficult paragraphs with so many words, so make sure to break out the sentence in the bullet points so that it is easy to read for the readers. With bullets, your posts will get more engagement and attract readers, new and old alike.
Shrink Paragraphs into Web-sized Chunks
Many writers prefer to break up information into short paragraphs. Make sure all your paragraphs have clear topics and don’t include everything in them. Paragraphs should be short and readable. This will prevent readers from getting annoyed, negating any negative impact on your posts.
Highlight and Emphasize with Block Quotes
WordPress offers a block quotes feature, which allows users to emphasize a certain portion – a famous quotation or specific concept – of the post. Block quotes are used as a form of highlighting, making your post more direct and readable. Quoted portions with valuable concepts can draw a reading in to read your entire post. All you have to do is make these blocks catchy enough to attract reader attention.
However, avoid using more than one or two block quotes per posts or the highlighting effect will fade, which is the opposite of what you want.
Begin Strong and Finish Strong
This is just an additional tip for formatting posts, which is also important. Make sure to start with strong, effective information and end with a valuable conclusion. This will leave a lasting impression that leaves a strong impact on your readers. If they get ideas and insight from your posts, they will come back for more again and again. Keeping your posts strong from start to finish will keep your readers happy. Don’t use useless filler information to plump up your posts. This can degrade the value of your site in the eyes of a reader.
Engaging Your Readers with Your Posts
- Make sure to tell the reader exactly what they want to read. You can also ask some questions to encourage engagement in the comment sections and to provide better service to your audience.
- Make sure to bring unique, insightful ideas to your topic. This essential in drawing in and pleasing readers.
- Make your first page impressive enough so your reader wants to read a second post, third post, and so on. Keep them clicking on your site.
- Always make sure to utilize most of the WordPress post features on the formatting bar to gain more organic site traffic.
- While writing posts, be sure to use objective language and try to avoid hyped-up marketing copy.
- Make sure to write in bullet forms with short paragraphs.
- You can combine any or all of these elements to improve usability above and beyond expectations.
Conclusion
WordPress blogs come with post options, but many look standard nonetheless. You can custom your posts if you’d like – to help your blog stand out from the crowd. If you choose to stick with the default option, WordPress still makes it so your site will look impressively designed and stylish either way.
