Resource pages are the place where people come to find products. They want to learn more about the products you use and recommend. These are the pages where you can share your experience, along with monetizing.
Instead of including dozens of links in your posts, you should create resource pages. People read posts for information, not for a selling pitch. However, people visit resource pages to look for products worth buying. So, don’t make your post content spammy – rather, just create resource pages. Readers will mind a lot of links in a post; however, they will appreciate links on the resource page. To understand the difference and eliminate any spammy content with the help of resource pages.
Table of Contents
Why Create Resource Pages?
Less Spammy, More Helpful Content
You will find people putting links in posts to earn more, but the consequence is adverse. Forcing links on readers is not the right way to monetize. If you want to put Amazon links and join affiliate programs, then create resource pages so your posts can be spam-free.
Learn from other websites that links should be limited to resource pages only. You can use one or two Amazon links here and there, but the main location of links should be resource pages. This is the way to monetize your site without making it look spammy.
Resource for a Longer Period
The relevance of a post can fade in a few months. However, resource pages will be there for the long term. You might be wondering: if your recommendation changes over time, then how will your resource pages stay relevant? It is simple: even if after a year or so the best product in the category changes, you can just go to the already existing resource page and update the information. You don’t have to create a whole new page. Just a bit of editing will help you upgrade a resource page and voila – you have relevant content once again.
How to Create a Resource Page
Before creating a resource page, remind yourself that it is a page and not a post.
Step-1 Log in.
Step-2 Edit page.
Step-3 Go to ‘pages’, then create a new page.
Step-4 Add menu item.
Step 5– Customize the label name.
Simple!
Where to Put Your Resource Pages
Okay, so you have created your resource page. But the question is, Where do you link to it? There are three ideal places where viewers should be able to find your resource pages.
1. Menu
The universal location of a resource page is through a menu option on the home page. On almost every website, you will find resource pages listed there. This ensures that when a viewer checks your menu, he or she knows that you are going to help them select the best product.
Linking your resource pages as a menu option is a must.
2. Post
You can direct readers from a post to a resource page. Instead of making your post look spammy and adding numerous links to other websites, you can just add one link to your resource page. When you read an article on example.com, you will find resource pages linked to it. For example, if you are writing about how to install a gear, just casually insert the link using sentences such as “You can check out my favorite gear parts here.” This way, you are targeting those already interested and encouraging them to check out your resource page. They are reading a post because they need help or want to know more about a topic, so they might actually need the product that you are recommending. Just include the resource link in relevant posts.
Do not drop links to resource pages randomly. This practice would be useless because people will think it’s spam. Make sure to include the right resource page link in the right post. For example, if you are discussing setting up an RV, then do not link to a resource page recommending helmets. Similarly, keyword links should be smartly placed instead of just stuffed into a post.
3. Subcategories
This is the best technique for helping viewers. You can create separate resource pages for separate categories and then bring them together in a cohesive resource page. For example, in example.com, you will find the resource page “recommended gear,” and when you scroll down the page, you will find various subcategories. And each subcategory is a link to a resource page.
When you include resource pages as subcategories, it’s easier for a viewer to find everything in one place. All you have to do is assign the parent page. For example, a visitor would go to the parent resource page, and from there, he or she will select a category to land on a specific gear resource page, such as helmets.
Incorporating resources pages as subcategories provides an effective flow of actions. It guides viewers and helps you organize resource pages efficiently and neatly. You can just provide the link to the parent page on the menu and the rest will be linked inside the resource page itself.
Log in to your website and under edit, assign the parent page from the menu on the right-hand side. You can even customize the name. For example, example.com/recommended-gear/helmets is the URL for opening the resource page.
Remember to guide your visitor from website to parent page to numerous resource pages.
Two Tips for Maintaining Resource Pages
1. Update
As mentioned above, resource pages can last for a long time. They exist as a page. But in order to maintain their relevance, you have to keep a track of the changing industry. Every niche is dynamic and so is yours. So, if you have a resource page promoting the best goggles from Amazon, then don’t just depend on one year’s evaluation. With innovation, an industry is changing constantly and so does the best product. So as soon as you learn about a new worthy product available on the market, just go and update the details of your resource page. Also, avoid mentioning specific prices on Amazon because it keeps changing based on the ongoing discount offers. So, be on alert and update in a timely fashion. Don’t let your content become obsolete.
2. Be Authentic
The most important thing is to stay authentic. Just like your page, your resource pages should also reflect the personality of your website. Check out other websites on the internet. Do a competitive analysis of how people handle their resource pages. Then note down what works for them and what does not work for them. Now combine all the good points and avoid all the mistakes when creating your authentic resource page. Share your experience and try to use your images.
Resource pages are the best way to monetize your site while helping out your audience. They will get your recommendations, and you will get commissions. So if you have products to recommend, then use the resource page and don’t spam your website with links in the posts. Offer helpful, quality content only.